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Design a First-Year Member Experience That Drives Retention

A practical, strategic playbook for professional associations ready to improve member retention, strengthen their member engagement strategy, and turn new members into long-term advocates. Most professional associations invest heavily in recruitment. But what happens after member onboarding? And as a result, new member engagement drops early, often before renewal is even considered, impacting overall association […]

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The LinkedIn Talent Blueprint: A Communications Framework for Talent-Focused Leaders

The LinkedIn Talent Blueprint is a practical guide designed to help human resource (HR) leaders and communication professionals transform their leadership team into a powerful driver of employer brand and talent recruitment. By following its five-step framework—clarifying talent goals, aligning leadership messaging, humanizing the brand, creating a consistent content plan, and measuring impact—organizations can harness […]

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LinkedIn Profile Audit

Whether you’re a recent graduate seeking job opportunities, an established brand, or an entrepreneur, LinkedIn can be a very powerful tool. To secure your LinkedIn profile audit, schedule your 45-minute virtual consultation today! After your purchase, you will be provided with a link to schedule to your 45-minute live virtual consultation with Lauren Helm, APR, […]

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